At Karmarts, we are committed to social responsibility and consistently motivated to perform social service with creative consciousness by tapping on the strength of internal coordination and integrating with social entrepreneurs or any entity keen to participate in such activities. Such is the power as well as the key to the development of a progressive Thailand society with advancement that is sustainable throughout the years to come.
1 “Smile is the sign of happiness” charity program
1 in 700 Thai children is born with cleft lip or palate disorder or both, thus the “Smile is the sign of happiness” charity program is one of Karmarts’ CSR activities to share opportunities and happiness based on our commitment to CSR policy. Co-organized by Karmarts and LIPS Magazine, the charity project targets to help the unfortunate community with Cleft Lip & Palate Anomalies by cooperating with 5 famous designers from Thai top leading brands such as Asava, Tutti, Kloset, Lalalove and VATANIKA to create magnificent design for the packaging of Cathu Doll’s No.1 best seller, L-Glutathione Magic Cream SPF50+ PA+++ 138ml Limited Edition. Part of the revenue goes to Operation Smile Thailand Foundation which specifically helps people struck with Cleft Lip and Palate Disorders nationwide. Through the program, customers of Karmarts not only gained the limited edition beauty products but also shared the beauty of smiles with the children.
2 Delivery of happiness to children in Bangkok and perimeter
Kindness and sharing makes a better world, such is the case when the strong offers helping hands to the weak. In an effort to give back to the society, Karmarts initiated an activity in 2014 during which we delivered delicious “Sunflower seed chocolate” from Korea to children around Bangkok and the perimeter including Pakkred Home for boys, Nontapum Home for disabled children, Phaya Thai Babies Home, Wat Pakkred School, National Science Museum, Wat Boh (Pakkred) and other schools around Bangkok as well as more than 20 schools around the perimeter of the capital.
3 Reaching out to prisoners at the Department of Corrections
Beyond the younger community, Karmarts went an extra mile and shared love by distributing “Sunflower seed chocolate” and donating Double Rich ‘Double Care’ Shampoo to the Department of Corrections with the intention of reaching out to prison inmates, shining the light upon them and encouraging them in their endeavors to turn over a new leaf.
4 Awareness and fund raising for ALS patients
Riding on the Ice Bucket Challenge Thailand, Karmarts management executives’ (Khun Pongwiwat Theekhakhirikul and Khun Wongwiwat Theekhakhirikul) keen participation in the challenge helped raise awareness for patient with Amyotrophic Lateral Sclerosis (ALS) disease as well as donations to the ALS under the Institute of Neurology, Ministry of Health, for equipment and supplies.
5 Sharing of Love with the Elderly
On 30 September 2014, Karmarts, together with famous Thai actor ‘Swiis Techabhuwanon’ and his fans organized a heartwarming ‘Sharing Love with the Elderly’ activity at Ban Bang Khae Elderly Home and donated dry food and other supplies to the Bang khae Home Foundation. Every staff and caregiver was given the warmest welcome by the elderly and the moments were indeed filled with joy and happiness for everyone involved.